Texas Lone Star Tamales
Texas Lone Star Tamales sell authentic Mexican tamales online and ship them to consumer’s doors. I launched off from the brand’s minimal brand guidelines and expanded their color palette and font options, while also introducing papel picado patterns and textures to their creative. Below features a 30 second awareness video created with other team members from scratch using the client’s product, local actors, and a hired voice actor. Included below the video is a storyboard I created to help direct shooting and determine the pace of the shots and voiceover. This footage was also utilized for various evergreen social ads (Instagram/Facebook in-feed aspect ratios). There was also a landing page component to this project that you can view under landing pages.
