UNHIDE
UnHide is a vegan lifestyle brand that claims to have the softest blankets on the internet. Their visual direction and strategy centered around their concept of the “comfort zone” and how their products fit into customers’ everyday leisurely moments. The brand plays with offset stacked typography and beautiful lifestyle videos and stills to create an overall elevated but approachable look and feel. Below are a sample of social media ads and video projects I’ve created for both upper and lower funnel strategies.
